Color of the year 2012

Quoted from pantone.com press release:
Pantone Reveals Color of the Year for 2012:
PANTONE 17-1463 Tangerine Tango.

Dance into the New Year with this vivacious and appealing reddish orange.

CARLSTADT, N.J., Dec. 8, 2011 – Pantone LLC, an X-Rite company (NASDAQ: XRIT), and the global authority on color and provider of professional color standards for the design industries, today announced PANTONE® 17-1463 Tangerine Tango, a vivacious, enticing hue, as the color of the year for 2012.

The 2011 color of the year, PANTONE 18-2120 Honeysuckle, encouraged us to face everyday troubles with verve and vigor. Tangerine Tango, a spirited reddish orange, continues to provide the energy boost we need to recharge and move forward.

photo: Petrus Pietilä

“Sophisticated but at the same time dramatic and seductive, Tangerine Tango is an orange with a lot of depth to it,” said Leatrice Eiseman, executive director of the Pantone Color Institute®. “Reminiscent of the radiant shadings of a sunset, Tangerine Tango marries the vivaciousness and adrenaline rush of red with the friendliness and warmth of yellow, to form a high-visibility, magnetic hue that emanates heat and energy.”

photo: Petrus Pietilä

For more than a decade, Pantone’s Color of the Year has influenced product development and purchasing decisions in multiple industries, including fashion, home and industrial design, as well as product packaging and graphic design. Past colors include:

• PANTONE 18-2120 Honeysuckle (2011)

• PANTONE 15-5519 Turquoise (2010)

• PANTONE 14-0848 Mimosa (2009)

• PANTONE 18-3943 Blue Iris (2008)

• PANTONE 19-1557 Chili Pepper (2007)

• PANTONE 13-1106 Sand Dollar (2006)

• PANTONE 15-5217 Blue Turquoise (2005)

• PANTONE 17-1456 Tigerlily (2004)

• PANTONE 14-4811 Aqua Sky (2003)

• PANTONE 19-1664 True Red (2002)

• PANTONE 17-2031 Fuchsia Rose (2001)

• PANTONE 15-4020 Cerulean (2000)

About Pantone

Pantone LLC, a wholly owned subsidiary of X-Rite, Incorporated, has been the world’s color authority for nearly 50 years, providing design professionals with products and services for the colorful exploration and expression of creativity. Always a source for color inspiration, Pantone also offers paint and designer-inspired products and services for consumers. More information is available at www.pantone.com.

Source: www.pantone.com